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How Dr. Mark Booked 30 New Patients in 30 Days With a Simple Ad Strategy

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DIY vs. Done-For-You Marketing: What’s Right for Your Practice?

Growing a chiropractic practice in today’s world takes more than a great adjustment—it takes a system.
That’s exactly what Dr. Mark from Velocity Chiropractic discovered when he partnered with us to launch a targeted Facebook ad campaign. The result?

30 new patients in 30 days.

No marketing guesswork. No chasing leads. Just one simple, scalable strategy.

Here’s how it worked—and how your practice can follow the same blueprint.

Who Is Dr. Mark?

Dr. Mark is the founder of Velocity Chiropractic, a neurologically based practice focused on delivering high-quality care for families and athletes.

He had strong word-of-mouth referrals and great patient outcomes, but like many chiropractors, he reached a growth plateau. He knew more people in his community needed his care—they just weren’t finding him.

That’s where we came in.

The Strategy: Simplicity Meets Precision

We didn’t overcomplicate things. We built a campaign around three core pillars:

1. A Clear, Compelling Offer

We helped Dr. Mark craft a no-brainer promotion:

“$49 New Patient Special – Includes Consultation, Exam, and First Adjustment”

This offer was:

  • Low-friction

  • High-value

  • Laser-targeted toward pain-based prospects

2. Smart Facebook Ad Targeting

We launched a mobile-friendly campaign targeted to:

  • Adults aged 25–55

  • Within a 10-mile radius of Velocity Chiropractic

  • Interested in wellness, fitness, family health, or chiropractic care

We used eye-catching visuals, localized copy, and a strong call to action: “Book Your First Visit Today.”

3. Automated Follow-Up That Converts

Leads received:

  • An instant text message with a booking link

  • A friendly email sequence with reminders and FAQs

  • Automated appointment confirmations to reduce no-shows

Dr. Mark’s front desk didn’t have to lift a finger—every follow-up was done automatically.

The Results: Real Patients, Real Revenue

Within 30 days of launch, here’s what happened:

  • 45 leads generated

  • 35 appointments booked

  • 30 new patients showed up

  • Over $10,000 in care plan revenue

More importantly, Dr. Mark now has a system that runs month after month, consistently attracting new patients without burning out his team or relying solely on referrals.

The Lesson: Leads Are Just the Beginning

A lot of chiropractors think Facebook ads are about clicks or “getting your name out there.”
But when done right—with the right strategy, offer, and follow-up—they become a predictable way to grow your practice.

Dr. Mark didn’t just get leads. He got results. And your practice can too.

Want Results Like Velocity Chiropractic?

If you’re ready to stop chasing leads and start booking actual patients, we’d love to show you how.
At PatientConnect, we build fully managed ad campaigns that come with automation, support, and a team that understands chiropractic marketing.

Book your free discovery call and let’s build your next growth story.